Adidas Unveils Childish Gambino Collaboration

Nike has commanded much of the attention in the sneaker industry due to its new deal with former NFL quarterback Colin Kaepernick, but adidas is making moves too. The company announced a collaboration with Childish Gambino — a.k.a. Donald Glover — via social media on Wednesday (September 5).

The Twitter and Instagram accounts for adidas Originals revealed the news along with an animated video featuring Gambino.

“A collaboration without boundaries, welcome to the family @ChildishGambino,” reads the caption on Instagram.

View this post on Instagram

A collaboration without boundaries, welcome to the family @ChildishGambino

A post shared by adidas Originals (@adidasoriginals) on

The accompanying video features the same style of animation from Gambino’s recently released visuals for “Feels Like Summer.” Animators Greg Sharp and Ivan Dixon return for this sequel, which is also directed by Glover.

Details about the full extent of adidas and Gambino’s collaboration haven’t been publicly revealed at this time. No sneaker release or promotional campaigns have been announced as of yet.

Watch Gambino’s animated video for adidas below.

View this post on Instagram

A post shared by Donald Glover (@childishgambino) on



beat making software

Curated

What do you think?

588 points
Upvote Downvote
Legend

Written by micdrop

Content AuthorYears Of MembershipCommunity ModeratorVerified UserUp/Down VoterQuiz MakerPoll MakerStory MakerAudio MakerVideo MakerEmoji Addict
learn to rap

Comments

Leave a Reply

Your email address will not be published. Required fields are marked *

Loading…

0

Comments

0 comments

Beats By Dre & NBA Announce Global Partnership

Ty Dolla $ign Led Away In Handcuffs After Atlanta Drug Search